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“US in recession”

Sit up and dust off your marketing skills during recessionary times.

Recession, no doubt is a bad word. Every organization dreads it. Precisely, because it brings about slowdown in economy, lower production figures, lower sales and a general feeling of helplessness. Many organizations that are unable to withstand the onslaught of recessionary pressures just fold up or get taken over. However sound organizations with established work [...]